About

Curiosity keeps me moving.

I’m Ziyi — a product designer, maker, and chronic question-asker.

I like figuring out how things work, why they don’t, and what happens when you try something differently.

Ziyi at a night-time carousel

Curiosity doesn’t move in a straight line.

01 / FORWARD

Toward ideas I want to make real.

02 / UPWARD

Toward things I haven’t figured out.

03 / OUTWARD

Toward perspectives beyond my own.

01 / FORWARD

Forward

Toward whatever makes me want to try.

I tend to follow whatever catches my attention.
One thing leads to another. Then another.

Hover the stack — it deals out left to rightTap the stack — it deals out left to right

I like seeing where things lead.

02 / UPWARD

Upward

Some things make me want to go deeper.

I like having somewhere to go — another move to learn, another problem to understand, another level I haven’t reached yet.

Hover the stack — it climbs from the bottom upTap the stack — it climbs from the bottom up

There’s always another level.

03 / OUTWARD

Outward

Turning what’s inside, out.

Not everything needs to be figured out. Some things just need somewhere to go.

Hover the stack — it opens from the centre outwardTap the stack — it opens from the centre outward

Some things are better out than in.

Different directions.
Same curiosity.

Curiosity shaped my path, too.

A slightly non-linear career

01 / 04

Industrial design

“I started by designing things.”

UX & interaction

“Then my attention shifted from objects to experiences.”

“The work kept getting bigger.”

“And lately, the edges have moved again.”

Still a designer.
Just with a wider radius.

Ziyi next to a guitarist statue under string lights

Got a question?
I probably have one too.